memories of the ’80s – Ford Escort

After the gas shortages of the late 1970s and the more eco-minded influences that started out at the beginning of the 1980s, Ford Motor Company introduced the Ford Escort.

This small car debuted in 1981, the first front-wheeled compact car built in North America since the Ford Pinto in the 1970s.

Adapted from a European car built by Ford, the Escort was created to compete with the popular Volkswagen Rabbit and replace the imported Ford Fiesta. It was more squared than its European predecessor, and surprisingly, didn’t feature the oval Ford logo on the car.

Available as a hatchback and a four door, the Escort was a hot seller in the North American market, featuring more chrome and a globe logo, implying the car was created for the world. The starting price for this vehicle: $5,518.

By 1982, the Ford Escort was the bestselling car in the United States and was in the top five throughout the rest of the decade.


About Waheeda Harris

A pop culture junkie with a penchant for exploring our planet.
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